Authority Links How to get them: Google search, Google and Yahoo directory http://directory.google.com/ , Arelis, what to look for: Sites that rank for top level keywords, Notability, alexa rank and age of domain name Examples: motortrend.com, lunarpages.com, Notes: Most likely you will be able to purchase links from these sites or you can utilize linkbait, or content bait to get them to link back to you. Authority links are an absolutly must have in order to build a websites trust rank! Directory Links How to get them: Aaron walls has a great list of powerful directories, Strongest directory links what to look for: You should submit slowly to directories. About 3-5 a month per website. Keep it slow and natural. The best directories will be relevant/related content directories or niche directories. Examples: www.real-estate-ims-directory.com or site-sift.com, dmoz.org, botw, yahoo directory etc. Notes: Directory links are not as strong as some SEO’s might think. Keep these to a minimum and stick with relevant one way links. Reciprocal Links How to get them: Probably one of the easiest to get but not the most effective. You can try link metro, link market, webmaster forums and Arelis. what to look for: Its always hard trying to negotiate a reciprocal link that will be in your favor but the majority of link exchanges will be pretty equal to what you are offering yourself. Make sure the page is cached, indexed and no black hat techniques are being used. Examples: Link market, link metro. Notes: Reciprocal links are out dated and old seo technology. They can serve a purpose though. Lets say you just need a few links to start getting your site crawled then reciprocals are great. Maybe you have a black hat campaign then reciprocal links could work well. SiteWide Links How to get them: Usually you can purchase these through sites like textlinkbrokers.com or text-link-ads.com. Asking around in forums like digital point and sitepoint are great ways to do this as well. what to look for: You are going to want to find sites that have a large number of indexed pages with quality content, relevant and have PR. Notes: Site wide links are not something you want or need a lot of. If a few sites out of hundreds do this for you then you are looking at a good inbound linking structure. To many sitewide links will raise a red flag with google and could penelize you in the serps. Usually having to many inbound links Follow

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